- 类型
- 图文交替 1 列 · 浅色 · 食品饮料
- 布局
- Full-bleed photographic background with centered brand graphic, environmental statement, and a learn-more link.
- UX 模式
- Communicate the brand’s sustainability positionDirect interested visitors to more information
- UI 模式
- Crumpled-plastic photo backgroundCentered campaign badgeAll-caps statementLearn More link
- 说明
- A campaign panel contrasts discarded plastic with the brand’s aluminum packaging and states its position on plastic recycling, with a link for visitors who want to learn more.
- 页面上的标题
- PLASTIC RECYCLING IS A MYTH. MOST PLASTIC IS SENT TO LANDFILLS. ALUMINUM IS INFINITELY RECYCLABLE. / PLASTIC RECYCLING IS A MYTH. MOST PLASTIC IS SENT TO LANDFILLS. ALUMINUM IS INFINITELY RECYCLABLE.