风格库/SaaS/PostHog

PostHog

暖调界面包裹鲜活的产品工作台Warm, playful surfaces frame a working product interface.

浅色主题SaaSAI-focused SaaS homepage产品驱动轻松俏皮暖调中性色产品仪表盘插画视觉原网页 posthog.com ↗ · 2026-10-12 采集 · 1440×900 桌面端
PostHog 首屏

PostHog 首页以柔和的插画场景衬托浅色产品界面,让产品体验成为视觉中心。紧凑导航、直白文案、暖橙色行动按钮与亮紫色功能边框,营造出亲切又注重实用性的气质。

North star · Let a warm, restrained interface frame the product clearly, and reserve the strongest colors for actions and active product states.

The visual strategy places a calm, light interface over a playful illustrated environment. The screenshot’s green landscape belongs to the product-world artwork; the defining interface palette is warm off-white, muted gray-green, near-black, and orange. A large rounded pale panel anchors the viewport, while small icon-and-label navigation sits around its edges. RoundHog gives headings and interface copy a friendly, sturdy voice: heavy, tightly tracked display text contrasts with readable medium-weight body copy. Orange CTAs stand out against the muted canvas, and a saturated purple outline marks the active product showcase rather than acting as a universal page color. Layout is compact but not cramped, using strong left alignment and a clear split between narrative and setup card. Fine borders, restrained shadows, and small radii keep controls tactile without making the page feel glossy.

配色

点色块复制色值。用途说明来自对页面的实测位置(背景、文字、描边、按钮)与截图判读。

强调色
表层色
中性色
功能色
页面底色 · Sage Canvas表层 · Soft Parchment表层 2 · Clean White表层 3 · Mist Surface主文字 · Hog Ink次要文字 · Moss Text弱文字 · Clean White描边 · Quiet Border强调 · Electric Orchid强调 2 · Golden CTA强调 3 · Marigold
文字背景对比度WCAG
#111111 Hog Ink#e8e9e2 Sage Canvas15.45:1AAA
#111111 Hog Ink#eeefe9 Soft Parchment16.33:1AAA
#111111 Hog Ink#ffffff Clean White18.88:1AAA
#111111 Hog Ink#f3f4ee Mist Surface17.07:1AAA
#65675e Moss Text#e8e9e2 Sage Canvas4.7:1AA
#65675e Moss Text#eeefe9 Soft Parchment4.97:1AA

字体

字号阶梯:Augmented Fourth(比例约 1.414,正文 18px)。示例用免费替代字体渲染,数值为实测。

Aa 设计

RoundHog

网络字体 · 字重 500 / 600 / 700 / 800 · 占比 99%
免费替代:Nunito Sans

Headings, body copy, navigation, buttons, labels, and links

Aa 设计

Source Code Pro

网络字体 · 字重 500 · 占比 2%
免费替代:Source Code Pro

Code-like or technical snippets

角色示例字号字重行高字距
一级标题
Hero headline introducing the product context-layer proposition.
PostHog
36px8001.11-0.025em
二级标题
Section and feature headings inside the product showcase.
The quick brown fox 敏捷的狐狸
24px7001.33-0.025em
正文
Explanatory copy, setup details, and product descriptions.
The quick brown fox 敏捷的狐狸
18px5001.50
辅助文字
Compact badges and small supporting labels.
The quick brown fox 敏捷的狐狸
13px60010
按钮
CTA labels and action controls.
The quick brown fox 敏捷的狐狸
13px50010
导航
Top navigation and product-world side navigation labels.
The quick brown fox 敏捷的狐狸
13px5001.250
链接
Compact inline links and product navigation items.
The quick brown fox 敏捷的狐狸
12px6001.330
代码
Technical snippets or code-oriented interface details.
const style = 1;
13px5001.450

间距与布局

基准单位 4px · 密度:适中

48px版块间距
4px元素间距
—卡片内边距
1424px内容最大宽度
1px
2px
4px
5px
6px
8px
9px
10px
12px
16px
24px

The first viewport uses a two-part composition: a slim top navigation and an expansive product-world stage. A large central panel aligns its brand mark, headline, and explanatory copy on the left, with a setup card opposite; a broad product demo occupies the lower area. The measured page max width is 1424px, with a comfortable density and 48px section rhythm. Small edge navigation rails surround the central experience. Keep content left-aligned, preserve clear grouping, and avoid turning the hero into a conventional centered landing page.

圆角与层次

按钮 · 4px
卡片 · 4px
徽标 · 6px
导航 · 2px
链接 · 4px
hairline · badge
xl · card, other
md · card
sm · other

The page combines mostly flat pale surfaces with thin muted borders and restrained card shadows. A large central panel layers above the illustrated background, while the setup card and product showcase sit visibly above its surface. Keep edges defined with hairlines and modest shadows; avoid deep, glossy elevation that competes with the product UI.

组件

下面的预览按实测的按钮、输入框、徽标、卡片样式重建(字体用替代字体)。

Top navigation

A compact pale bar with the PostHog mark, short product and company links, and a gold CTA aligned at the right.

Side product navigation

Small illustrated icons with concise labels sit around the central panel, making the surrounding product ecosystem feel navigable.

Hero copy block

Left-aligned bold headline with a blue-highlighted phrase, concise explanatory copy, and a muted social-proof line.

Setup card

Bright inset card pairs a short setup promise and checklist with two adjacent action buttons.

Primary CTA

Warm gold or orange fill, dark text, brown-gold border, and compact rounded shape; use for clear next steps.

Product showcase

A large white interface panel with tabs, a vivid purple active frame, and a split between sample product data and explanatory content.

Imagery · The screenshot is dominated by a stylized green landscape surrounding the interface, with small illustrated product icons and a large embedded product-demo panel. Treat the landscape as branded scene-setting artwork, not the core color system. Keep imagery framed behind or within the interface, preserve the crisp dashboard-like content, and use the purple showcase border as a deliberate active-state accent rather than adding decorative imagery everywhere.

页面版块

共 1 个版块,按页面从上到下排列,每个都标了类型、布局和交互套路。

该做与不该做

✓ 该做

  • Use warm off-white and muted sage surfaces as the interface foundation.
  • Set headings in a friendly, heavy rounded sans with tight tracking.
  • Keep the hero copy left-aligned and pair it with a practical setup card.
  • Use orange-gold fills for primary actions and dark readable button text.
  • Reserve vivid purple for active product states or showcase framing.
  • Separate cards with quiet borders and restrained shadows.

✕ 不该做

  • Do not use the illustrated landscape palette as the entire UI color system.
  • Do not center every hero element into a generic SaaS layout.
  • Do not spread bright purple across ordinary surfaces or buttons.
  • Do not replace warm pale surfaces with stark, high-contrast white everywhere.
  • Do not use heavy shadows on every card or control.
  • Do not make navigation large enough to compete with the product panel.

给 AI 的提示词

想快速出一个同风格的新页面,把这段话连同 DESIGN.md 一起发给 AI。

Build a new PostHog-style SaaS page with a compact top bar and a clear product-focused hero. Use Soft Parchment (#eeefe9), Sage Canvas (#e8e9e2), and Clean White (#ffffff) for the interface surfaces, with Hog Ink (#111111) headings and Moss Text (#65675e) supporting copy. Set type in a friendly rounded sans, using bold, tightly tracked headings and medium-weight body text. Keep the main content left-aligned in a spacious central panel, with an adjacent setup or conversion card. Use Golden CTA (#cd8407) or Marigold (#eb9d2a) for key actions, and reserve Electric Orchid (#b62ad9) for a distinctive active product frame. Use fine Quiet Border (#bfc1b7) outlines and restrained shadows. If adding scenic artwork, keep it behind the interface and visually separate from the UI palette.

相似风格

PostHog 设计系统 — 配色、字体与 DESIGN.md | Design DNA