BloomChic

包容尺码,时尚如编辑大片Inclusive fashion, styled like a modern editorial

浅色主题时尚服饰online fashion store homepage时尚编辑风女装商品摄影全幅大图简约原网页 bloomchic.com ↗ · 2026-10-12 采集 · 1440×900 桌面端
BloomChic 首屏

BloomChic以编辑式视觉呈现包容尺码女装,首页由大片和商品系列主导。简洁留白与克制的界面设计让服装摄影成为视觉焦点。

North star · Keep the interface quiet and let confident, inclusive fashion photography lead every section.

The visual strategy is built around a white canvas and a fashion-editorial image rhythm. The opening campaign is full-bleed photography with lightweight white navigation and a compact, contrasting shop action; warm interiors and clothing colours belong to the photography rather than the interface palette. Below it, pale service strips and a promotional banner bridge into image-led category tiles, then tightly merchandised product rows. Black Figtree text keeps navigation, prices, and utility content legible without competing with the photography. Biolinum appears sparingly for display headings, adding a softer editorial note. Product cards are mostly flat, with light neutral labels and small sale or new badges. The page alternates broad photographic moments with dense, aligned retail grids, then closes with a warm off-white footer for support, company links, and app promotion. Spacing feels comfortable, while the number of visible products maintains a distinctly commercial pace.

配色

点色块复制色值。用途说明来自对页面的实测位置(背景、文字、描边、按钮)与截图判读。

强调色
表层色
中性色
功能色
页面底色 · Gallery White表层 · Soft Silver表层 2 · Blush Veil主文字 · True Ink次要文字 · Slate Gray弱文字 · Quiet Gray描边 · Soft Silver强调 · Cocoa Bronze强调 2 · Coral Signal强调 3 · Teal Accent
文字背景对比度WCAG
#000000 True Ink#ffffff Gallery White21:1AAA
#000000 True Ink#efefef Soft Silver18.26:1AAA
#000000 True Ink#fff1ec Blush Veil19.05:1AAA
#666666 Slate Gray#ffffff Gallery White5.74:1AA
#666666 Slate Gray#efefef Soft Silver4.99:1AA
#666666 Slate Gray#fff1ec Blush Veil5.21:1AA

字体

字号阶梯:Custom(比例约 2.143,正文 14px)。示例用免费替代字体渲染,数值为实测。

Aa 设计

Figtree

网络字体 · 字重 400 / 600 / 500 · 占比 98%
免费替代:Inter

Primary interface and retail type for navigation, body copy, labels, and utility content.

Aa 设计

Biolinum

网络字体 · 字重 500 / 600 · 占比 3%
免费替代:Lora

Occasional display-heading face, measured on the main heading role.

角色示例字号字重行高字距
一级标题
Display heading treatment for prominent section titles.
BloomChic
30px5001-0.025em
正文
Product names, descriptions, and general storefront copy.
The quick brown fox 敏捷的狐狸
14px4001.290
辅助文字
Compact product details, helper text, and supporting labels.
The quick brown fox 敏捷的狐狸
12px4001.50
导航
Primary category navigation and top-level links.
The quick brown fox 敏捷的狐狸
16px4002.880

间距与布局

基准单位 4px · 密度:适中

48px版块间距
8px元素间距
—卡片内边距
1344px内容最大宽度
1px
3px
4px
6px
8px
10px
12px
16px
18px
20px
24px
32px
40px

The page uses a wide, centered retail canvas, with the measured maximum width of 1344px and full-bleed campaign media at the top. After the hero, sections resolve into a service strip, promotional and category imagery, then 12-column product grids. Headings align to the left of product modules; category and editorial cards form orderly multi-column rows. Sections breathe with a measured 48px section gap, while small repeated product details keep the shopping experience comfortably dense. The footer changes to a warm-toned multi-column information layout.

圆角与层次

卡片 · 6px
图片 · 6px
徽标 · 4px
链接 · 6px
md · other
md · other
hairline · other

Most of the storefront is flat, with white space and media edges defining sections rather than prominent shadows. Product media and cards use measured 6px corner radii; small badges use 4px corners. Very subtle measured shadow treatments appear on miscellaneous elements, while fine neutral borders provide restrained separation.

组件

下面的预览按实测的按钮、输入框、徽标、卡片样式重建(字体用替代字体)。

Campaign hero

Full-bleed campaign photo with white brand and navigation overlays, handwritten campaign lettering in the image, and a compact contrasting shop action.

Service strip

Pale horizontal band with small black delivery and shipping icons, short service claims, and compact supporting copy.

Category tiles

Image-first fashion categories arranged in a tight row, with labels placed over the photography.

Product rail

Twelve-column merchandising area with repeated product cards, image-led presentation, compact names and prices, and HOT or sale labels.

Status badge

Compact 4px-radius labels, including Coral Signal sale badges with white text and Cocoa Bronze NEW labels.

Editorial content cards

Lifestyle and behind-the-brand media cards grouped in aligned rows, with titles and concise supporting copy.

Footer

Warm off-white information area with service links, social icons, company and support columns, app links, and payment marks.

Imagery · Photography is the primary visual content: full-width campaign imagery, diverse plus-size models, outfit close-ups, category tiles, and editorial lifestyle cards. The hero uses a cinematic room scene with its campaign lettering embedded in the image, while product imagery is consistently framed in clean cards. No 3D or illustrative style defines the page; warm photographic colours should not be mistaken for UI palette colours.

页面版块

共 10 个版块,按页面从上到下排列,每个都标了类型、布局和交互套路。

该做与不该做

✓ 该做

  • Let campaign and product photography occupy the visual foreground.
  • Keep the default page ground Gallery White (#ffffff).
  • Use Figtree for navigation, product information, and utility copy.
  • Reserve Biolinum for occasional editorial display headings.
  • Use Coral Signal (#eb4d3d) for small sale markers, not large panels.
  • Keep product cards aligned and labels compact.
  • Separate footer information into clear, quiet columns.

✕ 不该做

  • Do not turn photographic colours into interface palette colours.
  • Do not add heavy shadows to every product card.
  • Do not use decorative display type throughout the interface.
  • Do not make accent colours compete with the product imagery.
  • Do not replace the white canvas with broad saturated section bands.
  • Do not overcrowd navigation or product metadata.
  • Do not treat the hero as a generic text-heavy landing banner.

给 AI 的提示词

想快速出一个同风格的新页面,把这段话连同 DESIGN.md 一起发给 AI。

Build a new BloomChic-style fashion storefront page with an editorial, image-led hierarchy. Use Gallery White (#ffffff) as the main canvas and True Ink (#000000) for primary interface text. Use Figtree for navigation, body copy, product labels, and utilities; reserve the measured display face or a close substitute for occasional editorial headings. Make the lead campaign area photographic and expansive, with restrained overlay navigation and a clear shop action. Follow with quiet service information, image-based category discovery, and aligned product grids. Use Soft Silver (#efefef) for subtle separation and Coral Signal (#eb4d3d) only for small sale badges. Keep cards flat, media corners gently rounded, and footer information organized on a warm, subdued surface. Avoid adding unmeasured colours or letting interface decoration compete with the clothing photography.

相似风格

BloomChic 设计系统 — 配色、字体与 DESIGN.md | Design DNA