风格库/AI/WRITER

WRITER

黑色画布映衬鲜明AI与企业级清晰表达Quiet black canvas, vivid AI, enterprise clarity

深色主题AIAI platform homepage深色极简编辑式排版渐变产品展示原网页 writer.com ↗ · 2026-10-12 采集 · 1440×900 桌面端
WRITER 首屏

首页以近乎纯黑的画布搭配清晰醒目的文字,并用鲜明紫蓝色按钮突出行动入口。产品演示、客户案例和克制的分区背景贯穿长页面,让内容保持统一且易于浏览。

North star · Keep the page grounded in black and white; use violet sparingly to mark the next action, not to decorate every section.

WRITER builds its visual identity around a near-black canvas, with white headlines and subdued gray supporting text doing most of the work. The vivid violet accent is reserved for primary actions and small interface highlights, keeping it distinct rather than turning the page into a field of color. Poppins is used throughout, with medium-weight, tightly tracked display and heading styles that give large centered statements a clean editorial presence. The hero combines a centered message and email form with overlapping product imagery; later sections alternate between centered feature introductions, broad image-led showcases, and left-aligned platform content. A charcoal resource band briefly changes the surface before the page returns to black. Product screens, people, and customer proof appear inside rounded panels, often with softly tinted or gradient imagery. Comfortable section spacing and thin gray borders give this dense, long homepage room to breathe without losing its enterprise focus.

配色

点色块复制色值。用途说明来自对页面的实测位置(背景、文字、描边、按钮)与截图判读。

品牌色
强调色
表层色
中性色
功能色
页面底色 · Deep Canvas表层 · Bright Paper表层 2 · Charcoal Band表层 3 · Night Panel表层 4 · Ink Panel主文字 · Bright Paper次要文字 · Soft Alloy弱文字 · Cool Mist描边 · Graphite Rule强调 · Signal Violet
文字背景对比度WCAG
#ffffff Bright Paper#000000 Deep Canvas21:1AAA
#ffffff Bright Paper#1a1a1c Charcoal Band17.38:1AAA
#ffffff Bright Paper#131315 Night Panel18.56:1AAA
#d2d4d7 Soft Alloy#000000 Deep Canvas14.14:1AAA
#d2d4d7 Soft Alloy#ffffff Bright Paper1.49:1不达标
#d2d4d7 Soft Alloy#1a1a1c Charcoal Band11.7:1AAA

字体

字号阶梯:Perfect Fourth(比例约 1.337,正文 15px)。示例用免费替代字体渲染,数值为实测。

Aa 设计

Poppins

网络字体 · 字重 400 / 500 / 600 · 占比 100%
免费替代:Montserrat

All measured headings, body copy, navigation, buttons, and links.

角色示例字号字重行高字距
特大标题
Oversized hero statement and major brand-level messaging.
WRITER
64px5001-0.031em
一级标题
Primary page or section headline, especially hero messaging.
WRITER
44px5001.25-0.02em
二级标题
Large section titles for feature and resource introductions.
WRITER
40px5001.2-0.02em
三级标题
Card and subsection headings within showcases and content blocks.
The quick brown fox 敏捷的狐狸
25px5001.2-0.02em
四级标题
Small supporting headings and resource titles.
The quick brown fox 敏捷的狐狸
20px4001.60
正文
Default explanatory copy, product descriptions, and card text.
The quick brown fox 敏捷的狐狸
15px4001.40
辅助文字
Small metadata, fine print, and compact supporting labels.
The quick brown fox 敏捷的狐狸
12px4001.660
按钮
Primary and secondary action labels.
The quick brown fox 敏捷的狐狸
16px5001.60
导航
Top navigation items and prominent menu labels.
The quick brown fox 敏捷的狐狸
14px6001.50
链接
Compact resource and case-study links.
The quick brown fox 敏捷的狐狸
12px6001.660
眉题
Uppercase section markers and category labels.
The quick brown fox 敏捷的狐狸
14px5001.20.077em

间距与布局

基准单位 2px · 密度:适中

60px版块间距
4px元素间距
—卡片内边距
1050px内容最大宽度
2px
3px
4px
5px
8px
9px
10px
12px
14px
15px
16px
18px
20px
24px
25px
28px

The measured content max width is 1050px, with a comfortable density and generous separation between major sections. The first viewport centers the hero headline and email form above layered imagery; subsequent blocks mix centered introductions, two-column showcases, a three-column platform row, and a four-column footer. Most sections remain black, while the resources area uses a charcoal band. Use the measured spacing scale and section rhythm rather than introducing arbitrary dimensions; align dense content to a clear grid and let image panels carry visual weight.

圆角与层次

按钮 · 50%
输入框 · 9999px
卡片 · 12px
图片 · 12px
lg · card
md · button
md · other

The page is mostly flat: black and charcoal surfaces, thin graphite card borders, and rounded media panels establish structure. Use layering where product cards overlap hero imagery, not as a general decoration. Measured card and button shadows are soft and dark, so keep them subtle against the black canvas.

组件

下面的预览按实测的按钮、输入框、徽标、卡片样式重建(字体用替代字体)。

Primary CTA

Use a pill-shaped Signal Violet (#5551ff) button with white Poppins text; the measured actions include Request a demo and Try for free.

Hero email form

A wide rounded email field sits directly beside a violet Request a demo action, centered below the headline.

Top navigation

Compact white Poppins menu labels align across the top, with the brand mark at left and a violet Try for free action at right.

Product showcase card

Combine a dark card, fine Graphite Rule (#393b40) border, rounded media, and embedded product UI or colorful imagery.

Section eyebrow

Small uppercase Poppins label with increased tracking precedes centered or left-aligned section headlines.

Customer proof card

Present a customer logo, outcome or statistic, portrait, and compact case-study link in a dense visual panel.

Resources band

Separate educational content with a Charcoal Band (#1a1a1c), then arrange a featured resource beside a compact feed.

Imagery · Use polished product UI, customer portraits, and workplace photography as evidence of the platform in use. Hero media is layered with translucent interface cards, while feature showcases place screenshots and portraits inside broad rounded panels. Some product visuals carry colorful soft gradients, but these belong to the imagery rather than the brand canvas. Keep real people and UI legible, with dark surroundings and restrained crops.

页面版块

共 11 个版块,按页面从上到下排列,每个都标了类型、布局和交互套路。

该做与不该做

✓ 该做

  • Keep the main page canvas near-black.
  • Use white for primary headings and clear text.
  • Reserve violet for high-priority actions.
  • Use muted grays for supporting copy and links.
  • Pair product UI with real customer or team imagery.
  • Use charcoal only to distinguish selected section bands.
  • Preserve generous space around major content groups.

✕ 不该做

  • Do not introduce unmeasured brand colors.
  • Do not make every section a different color.
  • Do not use violet as a large decorative background.
  • Do not flatten all product imagery into generic icon grids.
  • Do not crowd headings against card edges.
  • Do not make borders brighter than the content they contain.
  • Do not add strong shadows to every panel.

给 AI 的提示词

想快速出一个同风格的新页面,把这段话连同 DESIGN.md 一起发给 AI。

Build a new enterprise AI page in WRITER’s restrained dark visual system. Use Deep Canvas (#000000) for the main background, Bright Paper (#ffffff) for primary headings, and Soft Alloy (#d2d4d7) for supporting copy. Signal Violet (#5551ff) is for primary actions, not decorative fills; use Graphite Rule (#393b40) for quiet card outlines and Charcoal Band (#1a1a1c) for occasional section contrast. Set all text in Poppins or a close sans-serif substitute, with tight, medium-weight large headings and tracked uppercase eyebrows. Follow the measured 1050px content maximum and comfortable section rhythm. Combine centered introductions, clear grid-based content, polished product screenshots, and authentic people imagery. Keep panels rounded and mostly flat, with restrained shadows and layered media only where useful.

相似风格

WRITER 设计系统 — 配色、字体与 DESIGN.md | Design DNA