Attio

清爽编辑式排版,衬托强大产品界面Quiet editorial clarity meets capable product UI.

浅色主题SaaSSaaS homepage极简编辑式排版浅色深色分区产品界面原网页 attio.com ↗ · 2026-10-12 采集 · 1440×900 桌面端
Attio 首屏

Attio以克制的白灰界面、醒目的编辑式标题和清晰的CRM产品画面,建立专业而现代的品牌印象。宽松浅色内容逐步过渡到近黑色产品叙事,兼顾亲和力与技术感。

North star · Keep the page quiet and spacious so precise typography and believable product UI do the persuasive work.

The page relies on a bright white canvas, dark charcoal typography, and pale gray section bands to keep the experience calm and highly legible. A restrained palette of greens, blues, violet, coral, and yellow appears mainly in status indicators and product-interface details rather than as broad brand fills. The hero centers a large headline above concise supporting copy and compact paired CTAs, then gives the CRM interface ample room to demonstrate the product. Inter and Inter Display carry navigation, body copy, and most headings; a distinctive serif display face gives the hero a subtle editorial contrast. Layouts alternate centered introductions with left-aligned feature narratives and broad product panels. Generous section breaks prevent a long page from feeling crowded. Fine borders and subtle shadows separate cards and interface layers, while the near-black lower sequence creates a clear change of pace without abandoning the site’s minimal, structured visual language.

配色

点色块复制色值。用途说明来自对页面的实测位置(背景、文字、描边、按钮)与截图判读。

强调色
表层色
中性色
功能色
页面底色 · Gallery White表层 · Night Panel表层 2 · Cloud Gray主文字 · Headline Ink次要文字 · Slate Copy弱文字 · Fog Copy描边 · Rule Gray强调 · Brick Signal强调 2 · #6cbdb0强调 3 · #ccc427
文字背景对比度WCAG
#1c1d1f Headline Ink#ffffff Gallery White16.87:1AAA
#1c1d1f Headline Ink#101010 Night Panel1.13:1不达标
#1c1d1f Headline Ink#f3f4f6 Cloud Gray15.33:1AAA
#6f7988 Slate Copy#ffffff Gallery White4.41:1AA-large
#6f7988 Slate Copy#101010 Night Panel4.32:1AA-large
#6f7988 Slate Copy#f3f4f6 Cloud Gray4:1AA-large

字体

字号阶梯:Perfect Fourth(比例约 1.361,正文 14px)。示例用免费替代字体渲染,数值为实测。

Aa 设计

inter

网络字体 · 字重 500 / 600 · 占比 83%
免费替代:Inter

Navigation, body copy, buttons, labels, and supporting interface text.

Aa 设计

interDisplay

网络字体 · 字重 500 / 600 · 占比 11%
免费替代:Inter

Feature headings and larger sans-serif display copy.

Aa 设计

JetBrains Mono

网络字体 · 字重 300 / 500 · 占比 5%
免费替代:JetBrains Mono

Code-like interface snippets and technical product details.

角色示例字号字重行高字距
一级标题
Centered hero headline; editorial contrast distinguishes the opening message.
Attio
48px4001.08-0.015em
二级标题
Main feature-section headlines and large content introductions.
Attio
40px5001.1-0.01em
三级标题
Feature subheads and product-story headings.
The quick brown fox 敏捷的狐狸
24px5001.15-0.01em
四级标题
Smaller section and card titles.
The quick brown fox 敏捷的狐狸
18px5001.22-0.01em
正文
Supporting descriptions, feature explanations, and product copy.
The quick brown fox 敏捷的狐狸
14px5001.43-0.01em
辅助文字
Compact labels, annotations, and interface metadata.
The quick brown fox 敏捷的狐狸
12px5001.33-0.013em
按钮
Short CTA labels and navigation actions.
The quick brown fox 敏捷的狐狸
14px5001.43-0.005em
导航
Primary header links and menu items.
The quick brown fox 敏捷的狐狸
15px5001.47-0.011em
代码
Technical snippets and code-like product details.
const style = 1;
13px3001.54-0.01em

间距与布局

基准单位 4px · 密度:宽松

152px版块间距
8px元素间距
2px卡片内边距
1390px内容最大宽度
1px
2px
3px
4px
5px
6px
7px
8px
10px
12px
16px
24px
32px

Use a centered content frame capped by the measured 1390px maximum, with broad margins and a spacious overall rhythm. The hero is centered; feature storytelling shifts to left-aligned headings alongside product panels and multi-column interface examples. Use alternating pale section bands to organize the long scroll, then reserve the near-black lower sections as a distinct chapter. Keep card and control spacing compact within product mockups while allowing generous gaps between major page sections. Maintain clear separation between text and dense interface visuals.

圆角与层次

按钮 · 10px
卡片 · 12px
图片 · 50%
徽标 · 50%
导航 · 12px
链接 · 13px
inset · other
md · other, card
sm · other, card
hairline · badge

The page is mostly flat, relying on white and pale gray bands, fine borders, and carefully separated panels. Use restrained shadows to lift product mockups and cards from their backgrounds without creating a floating-card-heavy feel. In the dark sections, thin dividers and subtle layered graphics preserve structure against the near-black surface.

组件

下面的预览按实测的按钮、输入框、徽标、卡片样式重建(字体用替代字体)。

Announcement strip

A slim black top bar with centered announcement copy and a small close affordance.

Primary navigation

White horizontal header with the Attio mark, compact dark links, outlined sign-in action, and dark filled primary CTA.

Hero CTA group

Centered headline and muted supporting copy above a paired outlined sales CTA and dark filled free-start CTA.

Product mockup panel

Large, pale-backed CRM UI composition with crisp controls, fine dividers, and subtle panel separation.

Feature narrative

Left-aligned feature headline and concise copy paired with an expansive product visualization.

Dark feature band

Near-black full-width product story area organized with thin grid lines, inset panels, and light text.

Status badge

Compact rounded interface labels using restrained green, blue, violet, or neutral fills.

Imagery · Imagery is primarily product UI: CRM dashboards, pipeline cards, workflow diagrams, account details, and analytics presented as crisp interface mockups. Place these inside broad, pale media panels with subtle edges, keeping text and controls legible even when the panel is scaled down. The hero product view is large and centered beneath the intro. There is no strong photographic direction; color mostly comes from small UI indicators and product data.

页面版块

共 7 个版块,按页面从上到下排列,每个都标了类型、布局和交互套路。

该做与不该做

✓ 该做

  • Keep the main canvas white and use pale gray bands for section changes.
  • Center the opening message and its paired calls to action.
  • Let product UI panels carry the visual detail.
  • Use charcoal text and muted slate for hierarchy.
  • Reserve color accents for interface states and small markers.
  • Give major sections generous breathing room.
  • Use the dark chapter as a deliberate lower-page contrast.

✕ 不该做

  • Do not turn the sparse accent colors into large brand backgrounds.
  • Do not crowd the hero with extra navigation or copy.
  • Do not use heavy shadows on every card.
  • Do not make product mockups look like decorative illustrations.
  • Do not use saturated gradients as the page-wide visual language.
  • Do not compress the major section rhythm.
  • Do not introduce photography that competes with the product UI.

给 AI 的提示词

想快速出一个同风格的新页面,把这段话连同 DESIGN.md 一起发给 AI。

Build a new Attio-style SaaS page with a quiet, spacious composition. Use Gallery White (#ffffff) as the primary canvas, pale Cloud Gray (#f3f4f6) section surfaces, Headline Ink (#1c1d1f) for primary copy, Slate Copy (#6f7988) for supporting text, and Rule Gray (#e4e7ec) for hairlines. Start with a centered editorial hero, clear headline, concise description, and paired CTAs; then show believable CRM product UI in broad panels. Use Inter for most interface and body text, Inter Display for feature headings, and a restrained serif display face for the hero. Keep green, blue, violet, and coral accents mostly inside UI states. Alternate centered and left-aligned feature storytelling, keep section spacing generous, and introduce a distinct Night Panel (#101010) chapter lower on the page. Favor subtle borders and minimal shadows.

相似风格

Attio 设计系统 — 配色、字体与 DESIGN.md | Design DNA