风格库/SaaS/RevenueCat

RevenueCat

靛蓝与墨色中的从容产品叙事Quiet, spacious product storytelling in indigo and ink

浅色主题SaaSSaaS homepage极简浅色宽松留白产品界面柔和渐变原网页 revenuecat.com ↗ · 2026-10-12 采集 · 1440×900 桌面端
RevenueCat 首屏

RevenueCat 首页以克制的靛蓝与深墨色,搭配宽松的 SaaS 产品叙事和层叠界面预览。白色与浅灰背景交替呈现功能介绍、客户案例、数据背书和转化入口。

North star · Keep the page calm and spacious, using dark ink for structure and indigo only to direct attention.

The page uses a cool, nearly white canvas as a quiet backdrop for dark indigo typography and selective blue calls to action. A pale-gray hero establishes the tone, then long white product sections alternate with a broad light-gray paywall and testimonial band. Object Sans gives headlines a distinctive, tightly tracked shape; Helvetica Neue keeps body copy and much of the navigation understated. The desktop layout favors a centered content frame, broad whitespace, and repeated two- or three-column feature arrangements rather than dense text. Product UI illustrations carry the visual detail: they sit in soft, lightly bordered cards and layered interface compositions, while customer logos and statistics act as compact proof points. Hairline borders define inputs and cards; restrained shadows separate floating interface previews without making the site feel heavy. Blue is reserved for primary actions, links, metrics, and small highlights, with occasional warm red confined to brand marks or illustrative details.

配色

点色块复制色值。用途说明来自对页面的实测位置(背景、文字、描边、按钮)与截图判读。

品牌色
强调色
表层色
中性色
功能色
页面底色 · Gallery White表层 · Cloud Gray表层 2 · Lavender Blue主文字 · Midnight Ink次要文字 · Slate Text弱文字 · Footer Slate描边 · Mist Border强调 · Signal Indigo强调 2 · Lavender Blue
文字背景对比度WCAG
#1f1f47 Midnight Ink#ffffff Gallery White15.61:1AAA
#1f1f47 Midnight Ink#f9f9fb Cloud Gray14.85:1AAA
#1f1f47 Midnight Ink#c1c9f6 Lavender Blue9.63:1AAA
#3d3d5c Slate Text#ffffff Gallery White10.39:1AAA
#3d3d5c Slate Text#f9f9fb Cloud Gray9.88:1AAA
#3d3d5c Slate Text#c1c9f6 Lavender Blue6.41:1AA

字体

字号阶梯:Perfect Fourth(比例约 1.303,正文 16px)。示例用免费替代字体渲染,数值为实测。

Aa 设计

helveticaNeue

网络字体 · 字重 300 / 400 / 500 · 占比 66%
免费替代:Inter

Body copy and much of the navigation, with lighter text setting a restrained reading tone.

Aa 设计

objectSans

网络字体 · 字重 400 / 500 / 700 / 300 · 占比 33%
免费替代:Space Grotesk

Display and heading hierarchy, buttons, captions, and prominent links.

角色示例字号字重行高字距
特大标题
Large hero headline and other top-level campaign statements.
RevenueCat
60px5001.13-0.04em
一级标题
Primary page heading, especially the homepage hero.
RevenueCat
56px5001.13-0.04em
二级标题
Major section titles and centered feature-group introductions.
RevenueCat
48px3001-0.04em
三级标题
Feature-card headings and secondary product-story titles.
RevenueCat
40px5001.13-0.04em
四级标题
Smaller card and detail headings within product sections.
RevenueCat
30px4001.5-0.04em
正文
Explanatory paragraphs, case-study copy, and feature descriptions.
The quick brown fox 敏捷的狐狸
16px3001.50
辅助文字
Compact labels, ratings, and supporting interface annotations.
The quick brown fox 敏捷的狐狸
14px4001.430
按钮
Primary and secondary action labels.
The quick brown fox 敏捷的狐狸
14px4001.430
导航
Top navigation and related menu labels.
The quick brown fox 敏捷的狐狸
14px4001.430
链接
Inline feature links and case-study calls to action.
The quick brown fox 敏捷的狐狸
16px5001.50

间距与布局

基准单位 4px · 密度:宽松

120px版块间距
4px元素间距
—卡片内边距
1216px内容最大宽度
1px
2px
4px
6px
8px
12px
14px
16px
20px
24px
28px
32px
40px
44px
48px

Use a centered desktop content frame capped at the measured 1216px maximum, with a spacious density and long pauses between major sections. The hero is a three-part composition: left-aligned copy and signup form, layered product UI on the right, and a customer-logo row below. Feature storytelling alternates centered introductions with two- or three-column cards and offset split layouts. Broad white stretches contrast with continuous pale-gray bands. Keep text blocks short, align cards consistently, and use generous whitespace rather than filling every column.

圆角与层次

按钮 · 4px
输入框 · 9999px
卡片 · 16px
图片 · 16px
导航 · 4px
链接 · 4px
xl · card
hairline · link
hairline · other
md · card

The page is mostly flat, with fine pale borders defining inputs and cards. Use soft, diffuse shadows selectively beneath floating product previews and prominent cards to create separation without heavy contrast. Rounded card corners soften the interface, while most section boundaries rely on changes in white and pale-gray surface rather than dividers.

组件

下面的预览按实测的按钮、输入框、徽标、卡片样式重建(字体用替代字体)。

Primary action

Use Signal Indigo #576ddb with white text for the free-start action; buttons are compact, rounded pills in the measured components.

Sales action

Pair the primary action with a restrained outlined or text-style sales option, using Slate Text #3d3d5c rather than competing blue fill.

Hero signup

Place a white, pill-shaped email input with a Mist Border #eaedf6 outline beside or directly joined to the blue primary action.

Feature card

Use a white or very pale-gray card, subtle outline, and rounded corners; include a small illustration, clear title, short copy, and a blue text link.

Product preview

Layer bright dashboard or mobile UI mockups with restrained shadows and soft edges; keep dark text and color accents within the interface.

Case-study proof

Combine a client mark with a compact outcome-led quote and a small blue case-study link, leaving ample breathing room.

Logo and trust row

Show customer marks or ratings in a light, low-contrast horizontal group, keeping them subordinate to page headings.

Imagery · Favor polished product-interface illustrations over editorial photography. Compose dashboards, paywall editors, charts, and mobile screens as layered mockups inside soft-edged cards, often with a small amount of overlap. Customer logos, ratings, and case-study marks provide quieter proof. Keep images bright and low-contrast against the pale canvas; colorful details belong inside the interface previews, not as broad decorative fields.

页面版块

共 33 个版块,按页面从上到下排列,每个都标了类型、布局和交互套路。

首页
首页主视觉
首屏首页主视觉
Pale-gray, three-column hero with left copy and signup, right layered product UI, and metrics below.
客户品牌
品牌墙客户品牌
Single horizontal customer-logo strip on white.
团队工具介绍
其他团队工具介绍
Centered heading and brief supporting paragraph on white.
团队功能卡片
功能网格团队功能卡片
Six-column measured section with team cards arranged across the content area.
跨平台购买
产品展示跨平台购买
Centered introduction followed by three product cards.
快速开始
集成生态快速开始
Wide horizontal panel with copy on one side and platform icons on the other.
Pixery客户案例
用户评价Pixery客户案例
Two-column case study with client logo and outcome-led copy.
功能主题过渡
其他功能主题过渡
Tall pale-gray section with generous open space.
付费墙介绍
其他付费墙介绍
Centered heading and short supporting sentence on pale gray.
模板编辑器
图文交替模板编辑器
Two-column section with text on one side and product area on the other.
受众定向
图文交替受众定向
Two-column feature section on the continuous pale-gray band.
A/B测试
图文交替A/B测试
Two-column feature section with text and supporting product visual.
Pixelcut客户案例
用户评价Pixelcut客户案例
Two-column customer proof block with logo, quote, and result.
内容区过渡
其他内容区过渡
Open white spacer before the next product-story group.
增长分析功能
功能网格增长分析功能
Centered heading above three product-feature cards.
HOLYWATER案例
用户评价HOLYWATER案例
Two-column case-study block with client mark and quote.
客服与留存工具
功能网格客服与留存工具
Centered section introduction followed by a two-column, four-card grid.
Dipsea客户案例
用户评价Dipsea客户案例
Two-column customer proof section with logo and outcome copy.
客户成果过渡
其他客户成果过渡
Open white spacer before the testimonial and customer-proof band.
客户成果标题
其他客户成果标题
Centered heading on the pale-gray testimonial surface.
客户评价轮播
用户评价客户评价轮播
Four-column testimonial area with a featured quote and a row of customer choices.
信任与资质
用户评价区信任与资质
Centered title above four trust and rating cards.
底部转化
行动号召底部转化
Centered conversion message with paired action links.
网站页脚
页脚网站页脚
Pale-gray footer with four navigation columns and a utility row.

该做与不该做

✓ 该做

  • Use Cloud Gray #f9f9fb and Gallery White #ffffff as the main alternating surfaces.
  • Set prominent headings in Object Sans with tight tracking and Midnight Ink #1f1f47.
  • Reserve Signal Indigo #576ddb for primary actions, links, and concise data highlights.
  • Give feature explanations generous space and short, clearly grouped copy.
  • Use product-interface mockups to demonstrate functionality.
  • Separate cards with delicate Mist Border #eaedf6 hairlines and soft shadows.

✕ 不该做

  • Do not turn the page into a dense dashboard or packed text grid.
  • Do not use bright blue as a full-width background.
  • Do not add heavy, high-contrast shadows to every card.
  • Do not use warm illustration colors as the primary brand palette.
  • Do not make headings or navigation all caps.
  • Do not fill whitespace with unrelated decorative photography.

给 AI 的提示词

想快速出一个同风格的新页面,把这段话连同 DESIGN.md 一起发给 AI。

Build a new RevenueCat-style SaaS page with a calm, spacious rhythm and a clear product-story hierarchy. Use Cloud Gray #f9f9fb and Gallery White #ffffff for alternating surfaces, Midnight Ink #1f1f47 for headlines, and Slate Text #3d3d5c for supporting copy. Apply Signal Indigo #576ddb sparingly to primary actions, links, and key metrics. Use Object Sans or a close geometric substitute for headings and controls, and a neutral sans-serif for body copy. Arrange a centered desktop content frame with short copy blocks, generous whitespace, product UI previews, feature cards, customer proof, and a final conversion prompt. Keep edges lightly bordered with Mist Border #eaedf6 and use soft shadows only for floating previews. Avoid dense layouts, large saturated color fields, and unrelated photography.

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